Sonia Mossu Guerrero Book a free Growth Check →
Services · Creative Growth Strategist

Get found. Get chosen. Get booked.

I help the right clients find you, choose you, and book. Strategy, ads, websites and press for premium service businesses: one person, from the plan to the build.

Book a free Growth Check →
Free · 20 minutes · no pitch deck

The Growth Check

I look at your business before we talk, so the 20 minutes are about you.

Pick a time →
How it works

Diagnose first. Then do the work.

Every business wants the same thing: the right clients, booked. What changes is where to start. The diagnostic decides that, based on your business and your budget.

01Free Growth Check20 minutes. You leave with something useful even if we never work together.
02Growth DiagnosticA full review and a written plan: what to fix first, what can wait.From $1,500 · credited to your plan. Included in Found Start.
03Your planWe pick the monthly plan or project that fits, and I do the work.
04Monthly reviewMeasured on booked clients, not clicks. Keep what works, cut what doesn't.
Monthly plans

Same goal. Your scope.

Each plan builds on the one before it. Your business and your budget set where you start, and you can move up when the results justify it.

move up when it pays off ↗
i.

Found

Be seen.

  • Search and AI visibility
  • Google Business Profile, kept current
  • Website content priorities
  • Monthly report in plain English
from 1,500 / mo
A strong start for a single location
ii.

Chosen

Look like the obvious choice.

  • Everything in Found, plus
  • 4 art-directed ad or social concepts a month
  • Booking-path fixes, from search to appointment
from 2,500 / mo
For businesses ready to stand out
iii.

Booked

Fill the calendar.

  • Everything in Chosen, plus
  • I run your ads on Google or Meta
  • Landing pages that match the ads
  • Monthly review on booked clients
from 3,500 / mo
Plus ad spend, paid to the platform
iv.

Signature

All of it, everywhere.

  • Everything in Booked, plus
  • Google and Meta together
  • Press and expert placements
  • Every location, quarterly strategy
from 6,000 / mo
Multi-location and growing brands
Under $500K in sales?

Found Start

  • Google Business Profile, kept current
  • Review requests that run on their own
  • Search and AI visibility basics
  • 30-minute monthly check-in

The diagnostic is built into month one. Move up to Found when the bookings justify it.

1,000 / mo
3-month minimum on every planAd spend is paid by you, directly to Google or MetaPrices scale with locations and scope
Fig. 04 Real work: a salon ad I cut.
Add-on · Filming and photos

On Location.

I come to you, art-direct and film. Every reel and photo is planned around what your plan is pushing that month, so the content does a job instead of filling a feed.

On Location

1 visit a month

4 edited reels and 15 photos.

1,200 / mo

On Location Plus

2 visits a month

8 edited reels and 30 photos.

2,400 / mo

Hotels

Quoted per property

Several spaces, staff releases, first and last light.

from 3,500 / mo

Added to any monthly plan. 3-month minimum. Includes the rights to use everything in your paid ads. Palm Beach County visits included; travel beyond is quoted.

Start here

The Growth Diagnostic

I review everything a new client sees before they book: your website, Google profile, Instagram, ads and booking path. Then you get a written plan and a walkthrough call: what to fix first, what can wait.

StartUnder $500K in salesIncluded
Studio1 location, $500K–$2M1,500
Growth$2–5M, or 2–3 locations3,000
Brand$5M+, multi-site5,000

Credited in full toward your monthly plan. For businesses under $500K, it comes built into Found Start.

Start with a free call →
Where to start

Match the problem to the plan.

If this sounds like youStart withLikely plan
"We're excellent, and nobody can find us."Free Growth CheckFound Start or Found
"People find us, but they book someone else."Growth DiagnosticChosen
"Our ads bring in bargain hunters."Growth DiagnosticBooked
"Our website doesn't sound like us."Free Growth CheckWebsite project
"We have nothing good to post."Free Growth CheckAny plan + On Location
"We're opening in the next six months."Free Growth CheckLaunch Intensive or Program
Proof

+39%

Sales vs. the same month last year, after relaunching a local salon's brand and website.

“Our sales went up 39% in the first month. Clients and staff are happier, because everything is communicated properly and expectations are handled better on both sides.”Nancy · Salon owner
9 of 20new clients in the first month came from an AI assistant's recommendation.
Projects

One-time work, done properly.

For when you need a specific piece built, with or without a monthly plan.

Fig. 06 Copy included.

Website

Strategy, structure, copy, design and build. Made to be found by search and AI assistants, and easy to book from a phone. Update prices, hours and offers from a Google Sheet.

from 5,000Studio 5,000 · Growth 8,000–12,000 · Brand by quote

Fig. 07 Ad creative.

Creative Sprint

One campaign's worth of art-directed ad concepts: hooks, copy and visual direction, ready for you or your team to run.

from 1,200One time

Fig. 08 Press.

Get Featured

Expert quotes and press placements, so your name shows up where clients look before they book. Placements are earned, never guaranteed.

Ask on the callIncluded in Signature
Opening soon?

Open booked.

Positioning, brand, website and the opening campaign, decided before the market decides for you. I've opened branded experiences in Paris for up to 1,000 guests an hour.

Launch Intensive
10,000

3–4 weeks before you open. Positioning, offer, booking path and the opening plan, decided fast.

Launch Program
20,000

10–12 weeks, through opening plus 60 days. Everything in the Intensive, plus the website, the opening campaign and the first two months.

Hotels and hospitality groups: see Hospitality →

Not sure where to start? That's what the free call is for.

Book the Growth Check →

Always priced separately

  • Ad spend
  • Filming and photography (see On Location)
  • Creator fees
  • Hosting and care plans
  • Answering your leads

Never promised

Rankings, AI recommendations, lead counts or revenue. Anyone who guarantees those is guessing. What you get is the work, done well, and honest numbers every month.

How sizes work

Diagnostic and website prices scale with the size of the business: more locations and more audiences mean more work. Monthly plans scale with scope.